Our great sponsors
-
Robyn
Robyn is an experimental, AI/ML-powered and open sourced Marketing Mix Modeling (MMM) package from Meta Marketing Science. Our mission is to democratise modeling knowledge, inspire the industry through innovation, reduce human bias in the modeling process & build a strong open source marketing science community. (by facebookexperimental)
-
-
WorkOS
The modern identity platform for B2B SaaS. The APIs are flexible and easy-to-use, supporting authentication, user identity, and complex enterprise features like SSO and SCIM provisioning.
Furthermore, both Google and Meta have quietly conceded that a lot of the digital attribution data they generate is pretty bunk. It’s why Meta developed Robyn, which uses MMM techniques that have long been used to measure effectiveness of traditional channels: https://github.com/facebookexperimental/Robyn
I'm running ethicalads on my site (vadosware.io) and it's been pretty great so far (though I suspect revenue is much lower than other alternatives) -- they also have an open source server which they run an instance of and give you access to:
https://github.com/readthedocs/ethical-ad-server
Stats and lots of information about the advertisements and click rates/etc is available.
Been pretty smooth sailing so far, was going to write about it in the future.