marketing-science

Open-source projects categorized as marketing-science
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Topics: Econometrics mmm CRM adstocking ridge-regression
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Top 3 marketing-science Open-Source Projects

  • Robyn

    Robyn is an experimental, AI/ML-powered and open sourced Marketing Mix Modeling (MMM) package from Meta Marketing Science. Our mission is to democratise modeling knowledge, inspire the industry through innovation, reduce human bias in the modeling process & build a strong open source marketing science community. (by facebookexperimental)

  • lightweight_mmm

    LightweightMMM 🦇 is a lightweight Bayesian Marketing Mix Modeling (MMM) library that allows users to easily train MMMs and obtain channel attribution information.

    • Project mention: Lightweight (Bayesian) Marketing Mix Modeling (Google Unofficial) | news.ycombinator.com | 2023-07-05

  • InfluxDB

    Power Real-Time Data Analytics at Scale. Get real-time insights from all types of time series data with InfluxDB. Ingest, query, and analyze billions of data points in real-time with unbounded cardinality.

    InfluxDB logo

  • BTYDplus

    R package for Customer Behavior Analysis

NOTE: The open source projects on this list are ordered by number of github stars. The number of mentions indicates repo mentiontions in the last 12 Months or since we started tracking (Dec 2020).

marketing-science related posts

  • Lightweight (Bayesian) Marketing Mix Modeling (Google Unofficial)

    1 project | news.ycombinator.com | 5 Jul 2023

  • Show HN: Marketing software for solopreneurs who don't like marketing

    1 project | news.ycombinator.com | 12 May 2023

  • Mixed Marketing Modeling Approach for attribution?

    2 projects | /r/PPC | 2 May 2023

  • Is Hierarchical Bayesian Modelling used in industry?

    6 projects | /r/datascience | 1 Feb 2023

  • Thoughts on Exposure Metrics Based Marketing Mix Modeling (MMM)?

    1 project | /r/datascience | 6 Sep 2022

  • Marketing Spend Optimization

    1 project | /r/BusinessIntelligence | 7 Jun 2022

  • data engineering should not be an issue for Data Scientists

    1 project | /r/datascience | 26 May 2022
  • A note from our sponsor - InfluxDB
    www.influxdata.com | 17 May 2024
    Get real-time insights from all types of time series data with InfluxDB. Ingest, query, and analyze billions of data points in real-time with unbounded cardinality. Learn more →

Index

What are some of the best open-source marketing-science projects? This list will help you:

Project Stars
1 Robyn 1,044
2 lightweight_mmm 797
3 BTYDplus 180

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