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Plausible Analytics
Simple, open source, lightweight (< 1 KB) and privacy-friendly web analytics alternative to Google Analytics.
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InfluxDB
Power Real-Time Data Analytics at Scale. Get real-time insights from all types of time series data with InfluxDB. Ingest, query, and analyze billions of data points in real-time with unbounded cardinality.
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Matomo
Empowering People Ethically with the leading open source alternative to Google Analytics that gives you full control over your data. Matomo lets you easily collect data from websites & apps and visualise this data and extract insights. Privacy is built-in. Liberating Web Analytics. Star us on Github? +1. And we love Pull Requests!
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Fathom Analytics
Fathom Lite. Simple, privacy-focused website analytics. Built with Golang & Preact.
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The modern identity platform for B2B SaaS. The APIs are flexible and easy-to-use, supporting authentication, user identity, and complex enterprise features like SSO and SCIM provisioning.
I am using a self-hosted Plausible [1] instance, which is GDPR-compliant out of the box with no cookies required. I am super happy with it. The only downside is that you need to run Postgres and Clickhouse which is overkill for my small sites (an option that only uses SQLite would be great). I don't want to track my users. I just want to see which pages get traffic. Sometimes I am also curious about where visitors come from (by country) and what devices they are using.
In a newer update, they allow region tracking based on cities. I think this is too much information. I did not enable this and hope they won't add other more intrusive features.
[1] https://plausible.io/
This is true not just for analytics but pretty much all features.
Imagine you are a great speaker and instructir and have an audience. Right now you GIFT it to YouTube, Twitter, etc. and they monetize it for you, give you a ting percentage, and even constantly direct your audience to competitors and other distractions. In fact YouTube even sells an option to advertise your videos on your competitor’s videos!
I say — opt out. Run your own everything! It’s hard to build an open-source alternative that is good enough (no, Mastodon and Bluesky aren’t — yet).
Which is why (shameless plug warning) I spent 12 years and $1 million dollars with my team to build it. https://github.com/Qbix/Platform
Use it — as 1 of hundreds of features, you can have your own analytics on your own database on your own community site. The other features are here: https://qbix.com/features.pdf
I tried the self-hosted version of Matomo [1][2] a few years back but I remember it was a bit underwhelming for the effort required to set it up.
https://matomo.org
I am a bit concerned about how Matomo deals with security. All their PHP code is located in the public folder and they used nginx[1] rules to block access to scripts that are dangerous.
[1] https://github.com/matomo-org/matomo-nginx/blob/master/sites...
Yes, you should absolutely not be using Google Analytics. They don't need more data, your users don't want to see cookie banners and most of you really don't need 99% of the data that you can filter through...
I can't recommend Fathom (https://usefathom.com) enough. They have a huge focus on privacy-first tracking. You don't need to show a cookie banner and you can still track events etc.
If you want $10 credit for signing up, use https://usefathom.com/james but otherwise, https://usefathom.com
Seriously, Google Analytics sucks. Use anything other than that.