What is the role of data integration in a Customer Data Platform (CDP)?

This page summarizes the projects mentioned and recommended in the original post on /r/u_asdfjohn31

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  • Rudderstack

    Privacy and Security focused Segment-alternative, in Golang and React

  • If CDP(such as RudderStack) were a restaurant, then Data Integration is the guy that gets all raw ingrediants from different shops and makes it available to Chef that sorts and combines raw ingrediants to make a dish. The chef can't cook anything without raw ingrediamt. Similarly Data Integration is also an important component in CDP that collects customer data from various sources and them other components unify it and activate it.

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