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I suppose if we colluded to do that we could "fake" the price and make it look like it is worth more than it really is but that isn't good for the long-term health of the coin. The reality is with airdropping 10M to 100 people, some will just want to dump for whatever XLM they can get and walk away, some will sit on it and see what happens and some will start gobbling it up to become a whale. That being said, what usually happens with just an order book system on a new coin with no known value is you'll just get a huge spread between the lowest sell order and highest buy and no action whatsoever except from a few desperate (or bored) people. We need an automated market making system to help fix that and unfortunately there isn't one built into Stellar. There are bots (kelpbot.io) that individuals can run with an AMM-like trading style. They essentially take the ratio of Ananos to XLM in the account placing the orders and use that to set a price. The bot will then make a few buy orders below that price and a few sell orders above that price and re-adjust the middle price as the balances change. The downside to that is you end up with a bunch of different bots that can't agree on a price except via lots of arbitrage. We need a pool but I don't know how to set that up on Stellar without a system of "hey just send me all your coins and trust me to send you an appropriate portion back" lol. Swap sites use LP tokens but not sure if there's anything like that for Stellar.