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Hello everyone, I've setup Google Ads for my website. I work as a freelance web designer/developer for people who need digital solutions for their business. I know how Google Ads works, finding most optimal keywords, research, tricks, etc. I can do digital marketing. 3 days after activating Google Ads, I get 2 clients and then after 5 days I get 8 more. Most of them are local business owners who want a small website with great SEO but one of them I have to form a long term contract with. I want to stop using Google Ads before I get burned out. Maybe pausing will do but I think that Google will stop its existing algorithm for my case and overwrite it with a newer one everytime I resume my ads as if I am starting all over so it has to "learn" again. Or am I wrong? I don't think decreasing the daily budget will do because the lesser daily budget, the lesser I'll appear on expensive keywords, Google will lower my ad relevance thus decreasing my position from all other ads.
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